What Doug Says is Fresh!
Los Angeles Fashion Week Recap...GenArt @ Style Fashion Week
Written by Doug Haley
Follow @DougHaley
There is a
lot of hype surrounding the
GenArt Fresh Faces Show during
LA Fashion Week.
GenArt is an arts and entertainment organization that showcases emerging fashion designers, filmmakers, musicians and visual artists. Naturally, I was excited to see some trend forecasting and hopefully some thoughts provoking runway pieces.
With so many well deserving and under-appreciated designers itching to have a presentation during LA Fashion Week, I looked forward to seeing who the
GenArt team had selected to highlight as emerging artists.
GenArt selected 3 designers that I was unfamiliar with to showcase full runway show collections:
Crybaby Presents,
Shaina Mote, and
Korovilas.
I found the whole show to be
very underwhelming, both conceptually and visually.
Crybaby Presents had a nifty 1950's theme that I found appealing, but the shows failed to show the designers in a unique light and the garments themselves were not strong enough to make a point worth remembering on their own. I did appreciate that the
GenArt team decided to film short 3-5 min. documentaries on the designers themselves prior to the show starting as a mini biography, to familiarize the audience with the aesthetic and brand that was about to hit the stage.
The
Shaina Mote collection was hyper casual, flowing silhouettes in monochromatic clothes certainly looked California comfortable. As for
Korovilas I was impressed with the tailoring and gorgeous silhouettes. She is without question a talented designer who should not be overlooked.
In an
over saturated market of fashion I applaud
GenArt for showcasing emerging designers who often do not get the respect or spotlight that they deserve however I think GenArt might want to send some undercover employees
out into the streets of LA to find
emerging fashion designers who are more creative and more in touch with the art/fashion aesthetic. I know they exist: one only needs to attend a a
StayDripped event in Downtown Los Angeles to see where the future of LA Fashion lives.
About
Doug Haley: @DougHaley
Night Life Promoter, Agency Assistant, Jewelry Designer and Arts Connoisseur
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| Doug and his muses; Lexi Ainsworth, the Tempest and Emily Hunter. |
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